
Our Mission
Enhancing APP Knowledge, Elevating Patient Care
Our Mission To amplify awareness and engagement for our clients’ brands by leveraging our deep expertise in the APP space, exclusive collaborations, and innovative digital solutions.
With a projected shortage of up to 86,000 physicians by 2036, APPs are filling critical gaps in healthcare, expanding access to care, and managing more patient treatment decisions than ever before. More than 83 million Americans already reside in areas with insufficient primary care providers, making APPs essential in delivering timely care. Their ability to diagnose, treat, and manage conditions puts them at the center of patient care, making them a crucial audience for pharmaceutical and market access teams looking to drive brand adoption and education.
At Novem, we understand the evolving role of APPs better than anyone. Our expertise and strategic partnerships ensure that brands engage APPs effectively—where they learn, make decisions, and influence patient outcomes.
Our Expertise With nearly a decade of experience working with, speaking with, and studying APP influence, Novem has mastered the art of engaging this influential prescriber segment. We transform our insights into innovative, impactful strategies that help pharma, biotech, and medical device companies effectively reach APPs.
Our Approach
- Strategic Collaborations Exclusive partnerships with leading APP foundations to ensure unparalleled access.
- Innovative Solutions Custom-built digital and AI-driven marketing solutions that engage APPs effectively.
- Client-Centric Focus Focused on driving measurable results for our partners.

Interactive Digital Education
Developing on-demand learning modules, video-based training, podcasts, and AI-powered education tools tailored to APPs' unique needs.

Omnichannel Engagement
Delivering multi-platform educational experiences, ensuring APPs receive the right information through the right channels.

Data-Driven Insights
Utilizing real-time analytics, adaptive learning models, and AI-driven targeting to enhance engagement and retention.
Our Commitment to the APP Community
We collaborate with leading APP medical foundations, including GHAPP, RhAPP, APAPP, CAPP, and MAPP, to ensure our educational initiatives are credible, relevant, and impactful. These partnerships allow us to deliver high-quality, evidence-based education tailored to APPs in endocrinology, pulmonology, gastroenterology, cardiology, metabolic disorders, and more

Why Choose Novem?
Sole Focus on APP Digital Education
Unlike traditional medical education providers, Novem is dedicated exclusively to engaging APPs with high-impact digital learning solutions.
Deep Understanding of APP Needs
Our team brings extensive experience in APP- focused education, ensuring relevant, accessible, and clinically valuable content.
Innovative Learning Technologies
We leverage AI, adaptive learning, and data-driven strategies to enhance APP knowledge and patient care outcomes.
Contact us today to discover
How Novem can support your APP-focused digital education initiatives.
The Growing Influence of Advance Practice Providers
The US is experiencing a problem with patient access to care. At the same time, it’s experiencing a clinician shortage problem, two issues that are likely tied together. Data has shown that Advanced Practice Providers (APPs) are poised to fill that shortage.
APPs include nurse practitioners (NPs), physician assistants (PAs), certified nurse midwives (CNMs), and certified registered nurse anesthetists (CRNA). Through years of post-graduate medical education and required clinical hours, APPs are prepared to take on a key role in patient care.

Join the Future of APP Education
At Novem, we believe that better education leads to better patient care. Our digital-first approach ensures APPs stay at the forefront of medical advancements, delivering the highest level of care to their patients.